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Messy data has duplicates and inconsistent text. You can spot duplicates with conditional formatting (Duplicate values), list each value once with UNIQUE, and clean text with SUBSTITUTE (the formula version of Find & Replace) which swaps one piece of text for another.
Syntax
UNIQUE(array) · SUBSTITUTE(text, old_text, new_text)
Common mistakes
Read the lesson, then try it yourself in a live spreadsheet.